With its annual conference approaching on the horizon, the North American Customer Centricity Awards looks forward to connecting worldwide professionals in customer experience management. On August 21, between 9:30-10:30 AM EDT, join international colleagues as the conference organizers host a CX Community Event to share thought leadership and provoke discuss within the industry.
Alec Dalton will delve into the cost of quality in CX with his presentation, "Dollars & Sense." In the pursuit of quality customer experiences, CX leaders should consider the costs when building effective business cases. Attendees will learn how to identify and balance the costs of “good quality” and “poor quality,” in pursuit of optimal investments. This presentation parallels his writing in the recent best-selling book Customer Experience 2.
Another keynote presentation will come from Eryc Eyl, Senior Solution Director of E Source. His segment, "Let's Get Real About Employee Engagement," will explore ways to authentically engage employees with a customer-centric strategy.
Moderating the event will be Diane Magers, Founder and CEO of Experience Catalysts and former CEO and Chair Emeritus of the Customer Experience Professionals Association.
Click the button below to register for this complimentary event.